Politics isn’t limited to the halls of government and the buffet table at campaign fundraisers.
And it isn’t always about the policy makers themselves, but the opinion makers and stakeholders who surround them.
Some of the most impactful political communications victories we’ve helped engineer have actually happened inside corporations, nonprofits and campaigns. Because in today’s contentious business and political environment, how we communicate internally can at times be just as important — if not more important — than how we communicate externally.
We know that when it comes to internal communications, coalition building and messaging are crucial. Whether communicating a new program or policy up and down the chain of command, restructuring a company’s approach to public affairs outreach or organizing employees to engage their networks on behalf of a cause, we know that activating these internal networks are key to a successful and efficient strategy.